As an In-Store Specialist, your key role will be to elevate brand and product presence at the point of sale within your allocated region.
Reporting to the Trade Marketing Manager, you will drive customer value and brand equity by developing and implementing impactful and effective in-store solutions that grow brand awareness and increase sales.
Major accountabilities and measurement:
Responsible for the presentation and execution of product, brand stories and brand expression in store whilst ensuring compliance with Luxottica’s global merchandising guidelines and standards.
Act as Luxottica’s point of reference for sales team and customer’s needs in terms of in store branding and merchandising.
Visit an assigned portfolio of customers, ensuring optimal brand coverage in store whilst building a relationship of trust with customers.
Formulate regional merchandising strategies (including negotiation of space, store layouts, visual merchandising, etc.) to grow brand presence.
POS Coordination: from planning, briefing, design, procurement, printing, delivery in market.
Updating master data list of store’s visual merchandising, ensuring accuracy.
Sourcing of innovative solutions, new suppliers.
Management of regional trade marketing budget.
Coordination of corporate sales events.
Implement training programs to improve organizational competencies in visual/product merchandising to continuously drive high standards of presentation.
Forecasting, allocation and implementation of Permanent Displays, Branding and Promotional Material (in-store and window) verifying its quality and correct positioning and functioning over time.
Note: Please only apply for the position if you have the relevant experience and qualifications.
To be successful in this exciting role, you must have:
Sensitivity and passion for merchandising.
Strong understanding of POS and POP drivers.
Strong understanding of the design/creative process.
Good knowledge of local retail market.
Budget management experience.
Ability to make commercial decisions.
Resolution of problems
Strong written and verbal communication skills.
Ability to manage multiple marketing activities in a fast-paced environment.
Confidence in developing relationships with internal stakeholders of the business and suppliers.
Formal qualifications/certification required:
Diploma (preferably Marketing)
Years of experience required:
Must have successfully operated in a quality business for at least 2-4 years
Strong experience and success in trade marketing/sales will be highly regarded.
Core behavioural competencies:
Customer focus: Recognises that it’s all about the customer.
Communication: Is able to expresses ideas, opinions and thoughts succinctly and eloquently in both verbal and written communication.
Engages People: Is able to build strong relationships both internally and externally and show high levels of integrity and trustworthiness.
Openness to learn: Actively seeks learning from multiple sources inside and outside, up and down and throughout the organisation.
Can do attitude: Demonstrates a ‘can-do’ attitude and is goal and achievement oriented.
Attention to detail: Strong attention to detail. Committed to getting the small things right first time.
Analytical: Applies logic and clear thinking in assessing situation and information.
Accountable: Commits to and takes ownership of obligations and achievements of outcomes.
Posted on 12 Jan 08:54
Apply by email Cindy Schilder
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